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Your Google Business Listing is Boring – Let AI Fix It

  • Ryan Tungseth
  • 3 days ago
  • 3 min read

Let’s be honest: Your Google Business Profile probably says just enough to prove your business exists — and nothing more.


You’ve got the hours, the phone number, maybe a one-line description from 2018. It’s technically correct. But it’s also bland, ignored, and invisible.

In local search, boring is bad for business. But here’s the good news: AI can help you stand out, connect with customers, and even show up higher in search results.


Why Your Google Business Profile Matters

Your GBP (formerly Google My Business) is one of the most powerful local SEO tools you have — and one of the most underutilized. A well-optimized listing can:

  • Increase visibility in local search and Maps

  • Build trust with potential customers

  • Drive direct actions (calls, visits, bookings)

But if your description is flat, your photos are outdated, and your reviews are full of tumbleweeds (or worse — unacknowledged feedback), you’re missing out.


What “Good” Looks Like

A great Google Business Profile is:

  • Active – with updated posts, photos, and responses

  • Informative – with a helpful, keyword-rich description

  • Personable – reflecting your tone and brand

  • Responsive – engaging with customer reviews

And yes, AI can help you hit all four.


How to Use AI to Supercharge Your Profile

1. Rewrite Your Business Description

Most business descriptions sound like a robot wrote them. Ironically, AI can help you sound more human.

Prompt:“Write a 750-character business description for a [type of business] targeting [audience] in [location], using a [tone] voice. Highlight what makes us unique.”

Want to take it up a notch? Add your unique selling proposition or a short testimonial.

2. Create Engaging Google Posts

You can (and should) publish short posts to your profile weekly. These appear in search results and help you stay relevant.

Prompt:

“Write a short promotional Google Business post for [product/service], including a light CTA and one emoji.”(Even you might approve of one emoji here, Ryan.)

Or:

“Summarize this blog post as a Google Business update in 80 words.”

3. Respond to Reviews Like a Pro

Don’t ghost your reviews — even the bad ones. AI can help you stay on-brand and cool-headed.

Prompt:

“Respond to this review in a [brand tone] voice:‘The service was slow, but the food was great. Not sure I’d come back.’”

You’ll get something helpful like:

“Thanks for the feedback. We’re glad you enjoyed the food and sorry the service was slow during your visit. We’re working on improvements and hope to welcome you back soon.”

Short, sincere, and strategic. No copy-paste apologies here.

4. Generate a Photo/Video Caption Bank

Even photos need context. Use AI to create captions or short descriptions that match your tone and reinforce keywords.

Prompt:

“Write 10 short captions for photos of [topic], using a [brand tone] voice and incorporating local keywords.”

You’ll end up with a mix of CTA-style lines and personality that boosts visibility and click-throughs.


5. Local SEO Bonus: Answer Common Questions

Your “Questions & Answers” section can show up in search. Use AI to brainstorm what customers ask — then pre-answer them.

Prompt:

“List 5 questions a new customer might ask before visiting a [type of business] in [location], and write answers in a friendly, helpful tone.”

These can include hours, parking, pet policies, wait times — anything that removes friction.


Ready to Not Be Boring?

Your Google Business Profile is often the first impression. Don’t let it be forgettable.

With the right AI tools and prompts, you can turn that listing into a local SEO machine — one that works 24/7 while you run your business.


Bonus Prompt Pack

Try these in ChatGPT or Claude:

  • “Rewrite this post for [keyword] + [persona]

  • “Respond to this review in brand tone”

  • “Write a business description that’s fun, local, and high-trust”

  • “List ways to update our Google Business content monthly”



✅ Better rankings start with better content.

Not sure where to start? We’ll audit your profile and help you build a better version — or use our prompt pack to get started yourself.

 
 
 

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