Create Weekly Reports Without the Headache (or Hours)

Ryan Tungseth
Jun 18
2 min read

If you’ve ever spent your Sunday night stitching screenshots into a PowerPoint, this one’s for you.

Weekly marketing reports are supposed to provide clarity. But more often, they eat hours, pile up inconsistencies, and still don’t help you know what’s working. The fix? Build a system that thinks with you—not just for you.

AI makes that possible. In fact, it’s already doing it.

Why Weekly Reports Still Matter (Even if You Hate Them)

Consistency drives improvement.When you review the same metrics week after week, trends emerge. But only if you’re looking at the right numbers—and presenting them in a way people actually read.

The problem? Most small teams or solo marketers waste time:

Copy/pasting from five different platforms
Guessing what data leadership wants
Writing insights that sound smart but go nowhere

We’ve been there. And we fixed it with AI.

Step 1: Standardize the Inputs

Start with the same exports each week:

Google Analytics (CSV)
Meta or LinkedIn Ads (CSV)
Social media insights (CSV or screenshot summaries)

You don’t need to automate everything yet—just build the habit of downloading and saving your data. Organize it in a shared folder or upload to Google Sheets.

Step 2: Feed It to ChatGPT or Claude

Use this prompt:

“Here’s last week’s data. What changed, what worked, and what should we test next?”

Ask for:

A short executive summary
Wins/losses by channel
A simple chart or visual (use Markdown for easy copying)
Suggestions for next week’s focus

Step 3: Add a Personal Layer

Even the best AI report benefits from your judgment. Add 1–2 sentences of human context:

“We tried a new CTA on Instagram that boosted saves.”
“Budget was paused mid-week, so traffic dipped.”

Now you’ve got a report that tells a story.

Real Story: The 8-Minute Monday Fix

At Growth Forge, we used to block off an hour every Monday morning just to prep reports. Now? It takes 8 minutes.

We drop the data into ChatGPT, get a summary with highlights, and paste it into Notion for our team review. Even better—we look forward to reading it. Because the report doesn’t just track the past. It points to the future.

Quick Tools to Speed It Up

ChatGPT + CSV upload (Pro users only)
Claude + Google Sheets
Pop AI for visual slides or charts
Canva’s Smart Chart tool

Final Thought

Reporting should reduce your stress, not add to it. It’s not about the report—it’s about what the report makes clear.

Let AI handle the heavy lifting. You focus on what to do next.

Prompt of the Week: